About
You're in good company with our team. Read on to get to know our values and how we work to build excellent software.
Who are we and how do we work?
With a decade of experience building customer relationship management software (CRMs) for a variety of industries, we learnt what good data management looks like. We built databases that centralised data for businesses and realised we could do more to build systems that expanded out the capabilities of these CRMs. We started building bespoke solutions that integrated with these CRMs and expanded their capabilities.
SimpleCrumb was originally founded to use our knowledge and experience to build an all in one and simple CRM for small businesses. However, we found that businesses needed more than just a CRM. Each client had their own unique needs and the simple CRM started to become a bespoke system for each client. We realised that we could build any system for any business. All systems are windows to data. We could build a good database, and from there build systems to empower businesses to make better decisions, saving them time and money.
Defining the scope of your project
You may know exactly what you want, but you also may not. That's okay! Defining the scope of your project is a collaborative process free of headaches and all of that unnecessary technical jargon. This is where we outline project goals and expectations, together.

You may know exactly what you want, but you also may not. That's okay! Defining the scope of your project is a collaborative process free of headaches and all of that unnecessary technical jargon. This is where we outline project goals and expectations, together.
Molding your solution with leading technologies
The next phase is development, where we bring your solution to life. By harnessing the power of industry-leading technologies, we're assuring that your solution is lightweight, scalable, secure and, most importantly, built to last.

The next phase is development, where we bring your solution to life. By harnessing the power of industry-leading technologies, we're assuring that your solution is lightweight, scalable, secure and, most importantly, built to last.
We've got your back even after launch
So your service is live and you're happy with the results. What's next? We won't leave you hanging at this pivotal stage. We offer a wide range of support and maintenance plans to suit your post-production needs. All of this can be discussed during the initial consultation.

So your service is live and you're happy with the results. What's next? We won't leave you hanging at this pivotal stage. We offer a wide range of support and maintenance plans to suit your post-production needs. All of this can be discussed during the initial consultation.

Multidisciplinary experts in crafting tailored solutions
Our diverse team is made up of experts who have a wide range of skills, experience and backgrounds. We're a multidisciplinary team of developers, not content on trying to merely push your project into a box that we're most comfortable with. We're proud to be able to pivot and adapt to your needs, try new and interesting technologies, and ultimately deliver a solution that is perfectly tailored to your business.
We've worked with a range of clients, each one a unique platform requiring something a little different. Some larger and others smaller, but no matter the size of the business one thing remains the same: we deliver excellent software that scales for any kind of company. Simply take a look at a few of our happy customers below.
Here are just some of the organisations we've had the privilege to support.









